Podcasts are a cost-effective and convenient way to share information and ideas among people with common points of interest. As of 2020, there are more than 700,000 active podcasts and over 29 million episodes. Today we will explore how transcribing your podcast will increase your following.
1. Your podcast becomes searchable. Erin and Rene both have podcasts about fashion. Erin attaches a transcript for each episode while Rene doesn’t. Erin’s podcast will have the upper hand since the text from her transcript is findable on Google and other search engines, while Rene’s “sound” is not. Search engines easily index your content in text form, which generates more traffic and visitors.
2. It helps in content creation. A transcript for each episode will avail you with so much content for your Facebook, Twitter, blog, and other forms of social media by having the text readily available to quote from.
3. It appeals to readers. Many people would rather read something than listen for a number of reasons; for example, it could be faster for them to go at their own pace, or they understand better when reading something rather than listening. Transcribing your podcast will cater to this section of people who are interested in what you have to share. Transcribing also makes it easier to convert the podcast themes into a written book because you’ve already taken the first step of turning audio into text.
4. It increases accessibility. Text is easier to transfer and share since it does not take up much space or consume much data. Many people will have access to your information through sharing a transcript over WhatsApp or other media form, and you can easily attach a link to the audio version.
If you’re looking for a company that provides quality and affordable podcast transcription services, ABC Transcription is for you. Our transcribers are familiar with a wide range of topics, such as, business, health, education, technology, environment, politics, etc., so you are sure to get value for your money. We cover a wide range of languages including English, Luganda, Runyakitara, and Kiswahili so you don’t have to worry if your podcast is in different languages.
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